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Commercial Building Façade Loan

About The Program

The City of Eau Claire’s Commercial Building Façade Loan Program is a public financial initiative designed to enhance the aesthetic appeal and overall vitality of downtown and neighboring business districts. By offering low-interest loans to property owners and businesses, the program supports improvements to building façades, such as repairs, restorations, and aesthetic upgrades. The goal is to stimulate economic growth, attract visitors, and foster a vibrant community atmosphere. The program not only aims to preserve historic character but also encourages modern, attractive designs that reflect the city’s unique charm. With a focus on leveraging public funds to catalyze private investment, it helps create a more inviting and visually appealing urban landscape.

Finance Terms & Conditions

Minimum Loan Maximum Loan Interest Rate
$5,000
$30,000
0% Fixed Annual Rate

The Finance Director will review the program’s interest rate annually as compared to market conditions and recommend changes, if any, to the Loan Administration Board, who shall have the authority to adjust the rate accordingly.

Terms
The repayment term shall be no longer than 7 years. The loan may be amortized up to 15 years. There is no prepayment penalty. If it is determined by the Loan Administration Board that deferral of the principal payment for a period not to exceed one (1) year would likely lead to the success of the project and that upon review of updated financial information filed by the borrower that loan collateral remains a viable and likely source of recovery in case of default, deferral may be allowed as approved by the Board.

Collateral
All loans shall be secured by a mortgage on the property rehabilitated. Unlimited business and personal guarantees will also be required of all owners with a 20% or greater ownership interest in the business.

Maintenance
All borrowers will be required to continue to maintain the properties in the condition and for a time as set forth in the loan documents but will normally not be less than the term of the financing.

Roles

The City’s Economic Development Division staff will review the applicant’s materials to ensure accuracy and completeness. They will then send the application to the Design Review Committee so they may review the façade and building plans with the applicant in accordance with applicable design guidelines. Upon their recommendation, Economic Development staff will bring the application forward to the City’s Loan Administration Board, who will review the entirety of the application and approve or deny the loan request.

Program Eligibility

Eligible Borrowers
All property owners, businesses, and tenants located in the City of Eau Claire in areas zoned commercial or the central business district (Downtown) as defined by the district map adopted by the Eau Claire City Council. Startup businesses are eligible but must provide an acceptable business plan and show sufficient management background and an equity position in the business. Applicants must demonstrate an ability to cash flow the projected debt service and to operate a business successfully. Property taxes on the property must be current. Preference will be given to projects improving buildings constructed before 1990.

Eligible Uses of Funds
Façade renovation, signs, exterior doors, windows, awnings, exterior graphics, exterior lighting, and other façade or landscape improvements. Building code violations such as roofing, structural repair and necessary mechanical system upgrades are eligible but only as part of an approved façade improvement. Façade funds can only be used for rehabilitation expenses incurred after the application is approved for funding. Applicants can also apply for other public loan funds/grants for the same project but the façade design must be approved first.

Ineligible Uses of Funds
Refinancing, building purchases, inventory, furniture, equipment, or working capital. Projects cannot be primarily residential in nature. Projects must have reasonable assurance of repayment.

Design Requirements
Applications for projects in the central business district must include acceptable façade design plans that comply with the most recently adopted design standards approved by the City’s Design Review Committee. All applications must include acceptable façade design plans that contribute to a cohesive and appealing look and feel of the area surrounding their business. All designs must meet local codes, laws, and standards.

Request More Information

Get in touch with a team member for more information on how to apply for a Commercial Building Façade Loan.

Mailing Address

203 S. Farwell Street
PO Box 5148
Eau Claire, WI 54702

Hours

Monday: 8:00am-5:00pm
Tuesday: 8:00am-5:00pm
Wednesday: 8:00am-5:00pm
Thursday: 8:00am-5:00pm
Friday: 8:00am-5:00pm
Saturday: Closed
Sunday: Closed

Phone

(715) 839-4914

Fax

(715) 839-4939