For Immediate Release
City of Eau Claire Economic Development Division Unveils New Marketing Resources to Support Business Growth
EAU CLAIRE, Wis. – The City of Eau Claire Economic Development Division has launched a suite of new marketing resources aimed at strengthening business support, enhancing information access, and elevating Eau Claire’s profile for prospective investors, employers, and entrepreneurs. The initiative includes a redesigned division website and refreshed investment prospectus, among other tools intended to make it easier to find and use key economic development resources.
The website has been reimagined with a focus on user experience, providing streamlined navigation and expanded content that highlights business resources, financing options, relocation services, and community data in one place. In addition to the online updates, associated print materials—including loan program brochures and the Eau Claire investment prospectus—have been updated to reflect the new branding and expanded content.
“Clear information and easy access to resources make a difference for both business owners and site selectors,” says Kendall Williams with the City of Eau Claire Economic Development Division. “This updated marketing platform helps people understand the opportunities available in Eau Claire, connects them with the tools they need, and reinforces our commitment to supporting business growth at every stage.”
Enhanced Digital and Print Resources
Key elements of the new marketing initiative include:
- Updated Website Design: A modern layout optimized for intuitive navigation and responsiveness on all devices, making it easier for users to find business resources and contacts.
- Expanded Investment Prospectus: The updated prospectus has doubled in length to provide a more comprehensive overview of Eau Claire’s economic landscape, data, and opportunities for investment.
- Interactive Features: New interactive business park maps and embedded project story maps help prospective investors and developers quickly understand site options and recent community projects.
- Refreshed Loan Program Materials: Updated brochures and application packets for City loan programs offer clearer explanations of eligibility, funding limits, and submission timelines.
Supporting Local Business and Investment
The new marketing resources are designed to support both local businesses and external audiences, including site selectors and investors evaluating Eau Claire. By providing consistent, user-friendly tools, the Economic Development Division seeks to reduce friction for business support activities and strengthen Eau Claire’s competitiveness in regional and national markets.
The updated website and associated resources are now available online at eauclairedevelopment.com. For printed copies of the investment prospectus or loan materials, please contact the Economic Development Division.
For media inquiries or more information, please contact:
Kendall Williams
Economic Development Division
City of Eau Claire
(715) 839-4914
kendall.williams@eauclairewi.gov
About the City of Eau Claire
The City of Eau Claire, located in west-central Wisconsin, is committed to fostering a thriving economic environment that supports businesses of all sizes, promotes job growth, and enhances the quality of life for its residents.